CLEARWATER, FL — October 15, 2009 – GSP Marketing Technologies (GSP), the leader in strategic marketing at the point of purchase, is pleased to announce that the latest release of GSPSurveyor™ has been voted the winner in CSP's 2009 Retailer Choice Best New Product Contest in the Software category. GSPSurveyor™ is an electronic surveying and database management tool that enables chains to conduct surveys electronically while providing a site specific data repository that empowers retailers to make informed, accurate decisions based on real-time information from store level .
GSPSurveyor™ was one of the three finalists in the Software category and after voting closed the software was recognized as the favorite of the category. GSPSurveyor™ will be available for demonstration at the GSP Marketing Technologies booth at the upcoming NACS Show – booth 4026.
“GSPSurveyor™ provides retailers with a centralized, customizable system that allows marketing and facilities departments to virtually visit every store through photos and data – without having to make a trip”, says Kevin Farley, Vice President of Marketing for GSP Marketing Technologies. “In addition, by surveying the stores directly, retailers are able to find out the true situation in the field, and make informed, accurate decisions. This leads to reduced costs and ultimately an improved bottom line. We are very happy to have the recognition from CSP and especially the retailer community”.
About NACS 2009
The NACS conference will be held at the Las Vegas Convention Center in Las Vegas, Nevada on 20-23 October 2009. For more information, please visit http://www.nacsonline.com/NACSShow/Pages/Default.aspx.
About GSP Marketing Technologies
GSP Marketing Technologies, Inc. (GSP) is the leader in strategic marketing at the point of purchase. Please visit them at booth 4026 at NACS 2009 at the Las Vegas Convention Center. For more information, visit www.POPManager.com.
Krista Brechner, Marketing Coordinator - GSP Marketing Technologies, Inc.
Voice: 727-532-0647 ext. 5836