AccuStore Selected by Dash In for Retail Marketing
C-Store Chain to use platform for store specific fulfillment
Clearwater, Fla., August 8, 2023 – AccuStore announces they have been selected by The Wills Group’s Dash In stores for retail marketing services at their chain of 55 units. The program for Dash In uses AccuStore®, the retail marketing platform from GSP, that also plays a key role in sustainable marketing programs by delivering only what is needed to reduce waste. Using AccuStore, retailers receive POP in store-specific shipments with marketing guides tailored to the needs of each store.
Dash In has been recently lauded for their new to industry (NTI) location in Chantilly, VA, their “third-generation” convenience store concept. Having opened in March, 2023, the NTI gets very high marks for its menu-forward approach to convenience.
“Dash In has reset standards on what customers should expect in their stores, especially on the East Coast,” said Dave Johnson, Chief Customer Officer at AccuStore parent company GSP. “We’ve built a very forward-thinking sign program that will drive value for Dash In and delight their shoppers.”
“The plan forward for Dash In stores requires prescience from our corporate partners, said Gaurang “G-man” Maniar, Executive Director of Marketing at Dash In. “AccuStore from GSP provides the innovation needed to deliver our company goals.”
AccuStore is the result of more than 40 years of helping retailers gain store-level intelligence to enhance operations, marketing, facilities, management, loss prevention and human resources. Its enhanced store profiling technology makes it easy for consumer-facing businesses to access real-time information about every site. AccuStore customizes a database of site-level details and stores it security on a cloud-based platform with a web interface and mobile 24/7 access. The mobile app enables managers to turn their strategic plans into store level results on the go. A GSP company, AccuStore is based in Clearwater, Fla. To find out more, visit accustore.com.