AccuStore Logo Black

retail execution

Canadian Tire Strengthens Brand Compliance

AccuStore Canadian Tire Storefont

CHALLENGE

Canadian Tire Corporation, one of Canada’s most admired and trusted companies, needed a solution to help its retail team strengthen brand and operational compliance for 500+ Canadian Tire locations.
 

SOLUTION

Canadian Tire’s retail store team implemented the AccuStore Mobile App to automate and enhance field leadership store visits and planning processes.
 

RESULTS

Simplified Store Visits

Because the retail team is only using one tool as opposed to multiple tools, AccuStore has helped make store visit processes easier.

Centralized Data

With AccuStore, Canadian Tire was able to centralize all relevant store data into a single database, helping field leadership prep and execute successful store visits.

Robust Reporting

By implementing AccuStore’s next-gen technology, the retailer now has access to more robust store intelligence reporting allowing them to easily identify trends and results.

AccuStore Canadian Tire Storefront
AccuStore Canadian Tire Store
AccuStore Canadian Tire Store

Our Brand Story

GSP started as a printing company in1978. We found our niche supplying in-store signage for convenience stores when retailers guessed quantities they needed. This led to overage, waste and expense. To solve this, we developed software to guarantee on-time delivery of “the right size sign, to the right store, every time.”

In 2014, we started AccuStore with a dedicated team. As software helped drive our growth, we realized that new printing and fulfillment sites near customers could drive business and improve sustainability. We acquired companies that fit GSP’s technical excellence and superior customer service models.

First was Great Big Pictures in Madison, WI in 2015. They lead the field in large format printing and visual merchandising for iconic fashion retailers. Their standards for customer service include award-winning sustainability programs, and expertise to bolster retail environments services.

In 2020, GSP acquired Custom Color in Lenexa, KS. The company supplies printed graphics to leading retailers. Custom Color’s stellar quality in fabric printing also aligns with GSP’s values.

GSP provides branding and marketing services with a focus on site-specific execution to help transform our customers’ growth strategies into store-level success. We design retail environments to engage shoppers and provide superior customer experiences. AccuStore powers our retail marketing, execution and digital display technologies and ensures stores get only what they need. GSP is a forward-thinking company that’s here to serve retailers now, with a focus on their future.

GSP delivers graphics and digital marketing to over 75,000 retail locations. Our experts provide retail branding and marketing services, focused on site-specific execution. Our methods ensure stores get only the POP they need, at the lowest cost. Our Retail Environments team creates and deploys amazing, in-store shopping experiences.