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retail execution

Take Better Care of Your Store Equipment & Save Money, Too

November 16, 2017 by Paul Sotrop – One of the most time-consuming tasks that retailers face is keeping track of all of their store-level assets. Yet when you think of what you have invested in your network – security systems, POS systems, foodservice items, displays and more – can you really trust a spreadsheet of serial numbers or a file of paperwork to tell you what’s going on in each store? Consider how much is riding on the continuous l, smooth operation of your equipment. Then, factor in the cost of record keeping or the potential costs of human error.

It’s time to automate your tracking. A good, full-service store intelligence system can help you tap into the information in your store profiles to drive smarter decision-making about your equipment. It can help you…

  • Simplify management of multiple types of systems, equipment and all store-level assets.
  • Be proactive about maintenance. Don’t wait for equipment failure to bring your store to a stop: Use the system to alert you when maintenance is due.
  • Quickly find items that have been recalled for safety or warranty issues.
  • Interact with your information in real time instead of waiting for a report.
  • Leverage quick mobile surveys to instantly answer questions.
  • Link your management and purchasing functions together. Use the information to target your equipment buying plans to the specific needs of each store.
  • Use your asset inventory for fixed equipment and equipment that moves from one location to another.

The AccuStore difference

Now that you see the benefits of automation, there is another choice to make. You can buy software that’s created just for managing your equipment and wonder if it will integrate with your other systems. Or you can use AccuStore, the complete store intelligence and asset management system. Our cloud-based platform and app allows you to track and maintain your equipment from just about anywhere – whether you’re in the field, working from home, or at the corporate office. Find the information you need anytime, 24/7. Get a top-level snapshot of your entire enterprise or drill down to the store level. AccuStore will improve your operational efficiency, lower your equipment ROI and allow you to make decisions about your assets with confidence. In fact, it will extend your total cost of ownership – the cost you incur over the lifetime of the system when you factor in the purchase price, operating costs and maintenance. The best part? It’s only one of the many features of the AccuStore store intelligence platform.

Find out how it can help your stores from top to bottom line – from marketing and operations to facilities and more.

Our Brand Story

GSP started as a printing company in1978. We found our niche supplying in-store signage for convenience stores when retailers guessed quantities they needed. This led to overage, waste and expense. To solve this, we developed software to guarantee on-time delivery of “the right size sign, to the right store, every time.”

In 2014, we started AccuStore with a dedicated team. As software helped drive our growth, we realized that new printing and fulfillment sites near customers could drive business and improve sustainability. We acquired companies that fit GSP’s technical excellence and superior customer service models.

First was Great Big Pictures in Madison, WI in 2015. They lead the field in large format printing and visual merchandising for iconic fashion retailers. Their standards for customer service include award-winning sustainability programs, and expertise to bolster retail environments services.

In 2020, GSP acquired Custom Color in Lenexa, KS. The company supplies printed graphics to leading retailers. Custom Color’s stellar quality in fabric printing also aligns with GSP’s values.

GSP provides branding and marketing services with a focus on site-specific execution to help transform our customers’ growth strategies into store-level success. We design retail environments to engage shoppers and provide superior customer experiences. AccuStore powers our retail marketing, execution and digital display technologies and ensures stores get only what they need. GSP is a forward-thinking company that’s here to serve retailers now, with a focus on their future.

GSP delivers graphics and digital marketing to over 75,000 retail locations. Our experts provide retail branding and marketing services, focused on site-specific execution. Our methods ensure stores get only the POP they need, at the lowest cost. Our Retail Environments team creates and deploys amazing, in-store shopping experiences.