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Know Your Stores Blog

June 11, 2018
Mankind has made so many advancements over time, from the wheel to landing on the moon and cracking the genetic code. So why do we still struggle with something as basic as communication? In retail, effective communication is the key to everything – employee engagement, store execution and store sales. It doesn’t have to be […]
May 2, 2018
Retail pioneer John Wanamaker is credited with saying, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." In over 100 years of POP advertising, you could say not much has changed when it comes to overcoming this common retail challenge. In fact, it's probably gotten harder to […]
April 11, 2018
Congratulations, your new foodservice program is a success! The category reimaging looks great. The POP is up and it looks good too. Your customers are raving about your new offerings. But after month one, when the category manager stops checking on the program every day, will it still look as good? Are you sure your […]
March 12, 2018
No doubt about it, retailers have a lot on their plate: from juggling the day-to-day challenges of running stores to developing their brand, coaching and retaining employees, and ensuring compliance with federal, state and local requirements. And it all must be done well, at the same time, like a well-oiled machine. Fueling the machine are […]
March 8, 2018
We feel your pain. After talking with retailers at several trade shows this year, we’ve heard the same thing over and over: Store marketing budgets – and personnel – are being stretched and reallocated to accommodate other initiatives. So how can you accomplish all of your strategy goals and grow the business with less resources? […]

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