Store Intelligence

Store Surveys 101: Part 3

Why Store Surveys Are a Win for Retailers Our last blog article helped provide you with important tips and info to prepare you for your store survey. Read on for five reasons store surveys are a win for retailers with 100 or more stores. In addition to increasing your ROI, store surveys have a variety […]

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Store Surveys 101: Part 2

How to Prepare for Your Store Surveys In our last blog post, we outlined the importance of building an accurate database with store surveys. Now that you understand the survey process, here’s everything you need to know to help you prepare for your store survey. Preparing for Your Store Survey When ready to begin the […]

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Knowing what’s happening in every store may sound like a daunting or impossible feat, but it doesn’t have to be. Store profile technology helps bridge the gap between what you think is happening and what’s actually happening. It’s the site-specific info needed to grow your business. There are many ways to use profile data to […]

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Today’s retail store sizes are shrinking. In March of 2019, Target reported plans to open approximately 30 trimmed-down stores on college campuses and in cities like Los Angeles, New York and Washington, D.C. Small-format stores average about 40,000 square-feet making them about one-third the size of a typical or traditional Target. “These stores help us […]

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Vendor and category promotions are effective ways to drive convenience store traffic, however, mistakes and miscommunication can easily derail the process. Here’s how to make the most of your store intelligence technology and avoid common marketing mishaps. Keep Your Store Profiles Current Store profile management, also known as site profile management, bridges the gap between […]

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According to Google’s Consumer Insights, “near me” searches have increased by 900 percent in the last two years. As hyperlocal marketing continues to evolve, retailers are reaping a variety of benefits. Here’s how. What Is Hyperlocal Marketing? Research indicates that 93 percent of consumers typically travel less than 20 minutes for daily tasks such as […]

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Implementing store intelligence technology enables grocery stores or supermarkets to cut costs, increase ROI, reach their sustainability goals and more. Read on to discover how this easy-to-deploy tool helps solve a variety of challenges. Improves Marketing Efficiency and ROI It all starts with an onsite store survey. A professional site survey teams visits every location […]

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Completing store walks or in-store audits allows retailers the opportunity to garner the information needed to execute winning campaigns, enhance customer experiences and ensure regulatory or ADA compliance. By performing scheduled store walks, each store can receive exactly what they need, faster and more cost-effectively. These retail walk-throughs give executive teams the opportunity to respond […]

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