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Know Your Stores Blog

Making decisions based upon data is how businesses grow and succeed. According to McKinsey, data-driven organizations are 23 times more likely to acquire customers. IBM’s Institute for Business Value says 62% of retailers report that analytics provide a valuable competitive advantage. Yes, there’s no question about it, data is vital. However, the accuracy of your […]

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How to Transform Data Into Dollars

You hear it all the time and yes, it may sound cliché, but knowledge is power. Without knowledge how can you make the right business decisions? Today’s version of knowledge is based heavily on insight gained from data. Oftentimes we ask retail execs if they know what’s happening inside their chain stores. Their response? “Why […]

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Don’t Let DIY Data Collecting and Negative Reviews Ruin Your Retail Game In our last article, we talk about retail challenges such as remodeling or redesigning stores as well as ordering signage without the correct store-level data. Now let’s take a look at what can happen with DIY data collection and negative customer experiences.   […]

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A Closer Look at Retail Mishaps and Missed Opportunities Remodeling roadblocks, ordering too much POP for your stores, missing out on sales opportunities… These challenging situations can hurt your business, stunt your growth, and bust your budget. Having accurate data and insights can easily turn common retail negatives into positives. Here’s how. Remodeling or Redesigning […]

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When thinking about your store-specific profile data or single source of truth, ensuring that this invaluable data is housed securely will always be top of mind for your IT team. In honor of October being recognized as National Cyber Security Awareness Month (NCSAM), in collaboration between the U.S. Department of Homeland Security and the National […]

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Footfall systems—also known as people counting, shopper counting or foot traffic monitoring—allows physical stores, arenas, casinos, and airports to count or track the number of shoppers, attendees or visitors that enter. There are different wired and wireless ways to count people such as thermal sensors, video cameras – these vary from basic security cameras, WiFi […]

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Whether your goal is to optimize deliveries, simplify a complicated process, or identify which coolers to replace, you need to start with obtainable and current data. Access to accurate information about your grocery or supermarket locations can only bring about positive results. A store profiling solution takes survey data—such as measurements, fixture details, equipment counts, […]

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During these challenging times, retailers with an abundance of physical stores are making difficult decisions. As you carefully reevaluate your future strategy, you may have to shutter some of your stores, reconfigure existing stores or convert some locations into fulfillment centers. Your stores are constantly changing. For example, retailers such as Shake Shack, Chipotle and […]

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Covid-19 has caused a lot of uncertainty for retailers. However, marketing and advertising experts advised businesses “not to go dark” and “to maintain a presence.” As marketing continues to play a critical role in staying competitive, doing whatever you can to reduce your spending can help you weather the storm. “A man who stops advertising to save […]

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These last few months, you’ve most likely made changes to your stores to help protect your customers and employees. Whether you’ve installed sneeze guards, handwashing stations, contactless fixtures, or extra hand sanitizing dispensers, it’s important to track these new additions.   Why Document Store Updates & New Retail Equipment? Inaccurate data about your stores can […]

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