Alec Veinger

Contributions by This Author

As in-store pick up grows in popularity, retailers are doing everything they can to ensure the success of their buy online, pick up in store (BOPIS) program. However, creating a streamlined click and collect strategy doesn’t have to be costly and complex. Leveraging custom store intelligence offers retailers valuable store-specific insight that can effectively reduce […]

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Publix, Aldi and Kroger are just some of today’s grocery stores investing millions in store remodeling. However, updating legacy grocery stores doesn’t have to be overpriced and overwhelming. Sometimes all it takes is a little paint, stylish fixtures, creativity and the ability to hone in on important store location details. Reducing renovation costs and complexities […]

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Mankind has made so many advancements over time, from the wheel to landing on the moon and cracking the genetic code. So why do we still struggle with something as basic as communication? In retail, effective communication is the key to everything – employee engagement, store execution and store sales. It doesn’t have to be […]

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Retail pioneer John Wanamaker is credited with saying, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” In over 100 years of POP advertising, you could say not much has changed when it comes to overcoming this common retail challenge. In fact, it’s probably gotten harder to […]

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Congratulations, your new foodservice program is a success! The category reimaging looks great. The POP is up and it looks good too. Your customers are raving about your new offerings. But after month one, when the category manager stops checking on the program every day, will it still look as good? Are you sure your […]

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No doubt about it, retailers have a lot on their plate: from juggling the day-to-day challenges of running stores to developing their brand, coaching and retaining employees, and ensuring compliance with federal, state and local requirements. And it all must be done well, at the same time, like a well-oiled machine. Fueling the machine are […]

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Are your internal processes restricting collaboration? Is slow response time undermining your marketing strategy? With the introduction of new marketing channels and competition, as well as pressure to demonstrate even greater ROI, there’s no better time for marketers to consider a change. But you don’t have to change your management style. You just need to […]

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If you don’t know the term “data silo,” I’m sure you know the feeling. It’s the inability to find the store information you need when you need it. I’ve heard the horror stories: “I spent six weeks combing through all of our store spreadsheets and still didn’t know if the data was up to date. […]

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If you’re like most retailers, it isn’t hard to find information about your stores. There are probably a dozen reports in your inbox! The problem is whether you can trust it. How reliable is it? How old is it? And what happens when your spreadsheet contradicts the information gathered by another department? How confident are […]

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Winning with Hyper-Local Retailing

Hyper-local retailing is one big advantage that brick-and-mortar stores still have over ecommerce. It gives you the ability to provide the best experience to customers by tailoring a store to your community’s specific needs. Think of it as another “P” to add to the infamous “Four P’s of Retail” (product, price, promotion and placement). That […]

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